thumb-manila-gif-2.gif

Manila - The GIF Trilogy

To launch Manila, a special kind of beer no other brand had ever brewed before, we decided to do something no one had ever done before.
Like hiring Alex de la Iglesia, a famous award-winning Spanish filmmaker, to direct something he had never directed before: a GIF.

And like any other movie, our GIFs had a red carpet premiere, posters and behind the scenes. 

San Miguel Manila

20 —— 18

The GIF Trilogy

info_

To launch Manila, a special kind of beer no other brand had ever brewed before, we decided to do something no one had ever done before.
Like hiring Alex de la Iglesia, a famous award-winning Spanish filmmaker, to direct something he had never directed before: a GIF.

And like any other movie, our GIFs had a red carpet premiere, posters and behind the scenes. 

role_

Art Direction and Illustration.

Recogntion_

Cannes 2018 - brand experience - 2 shortlists
Cannes 2018 - media - 1 shortlist
Cannes 2018 - social & influencer - 1 shortlist
El Sol 2018 - public relations - silver
El Sol 2018 - film - bronze
Luerzer’s Archive 2018 - vol. 5

posters-combo-1.jpg
posters-combo-2.jpg
linos-makingof-pics-1.jpg